Confession Time. I nearly quit this newsletter and podcast in July. In fact, here’s a screenshot of a message I sent to one of my buddies, Rob Wormley. Rob is also a freelancer and if you need a strategic messaging consultant he’s your guy! Rob and I regularly connect online and in person to talk about freelance […]

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Freelancers, Let’s Talk Revenue Diversification

  • Nick LeRoy
  • May 31, 2022
  • May 26, 2024

Freelancing is Amazing… Until It’s Not Freelancing can be an amazing experience for many. I’ve talked with Eli Schwartz, Ronell Smith, and Derek Jacobson (podcast) who each shared their six-figure plus victories transitioning to the freelancing life. I also wrote about four heartbreaking reasons that freelancers fail. What I didn’t include was a fifth reason that can cause some of […]

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The quick answer to this question is between 10-12 URLs per 24 hours. After you hit your quota you will be met with this alert “Request Indexing” Returns on December 22, 2020 After months of the “request indexing” tool being unavailable, the feature returned right before the end of 2020. Many SEOs praised its return […]

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The Freelance Dream or Nightmare? I firmly believe freelancing is a great option for many but is not the right solution for everyone. Since kicking this newsletter off last year I’ve talked to quite a few agency owners and they weren’t shy in sharing feedback. “I hope my employees aren’t reading it” and “you make freelancing look so […]

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Maximize Credit Card Rewards With Your Digital Marketing Expenses

  • Nick LeRoy
  • January 12, 2022
  • April 22, 2022

There isn’t a single affiliate link in this post. While the credit card affiliate game is very lucrative the focus is on getting you and your team (maybe even your family) free or greatly reduced travel. What Are Credit Card Points? There are many reasons why I believe you should be using credit cards for […]

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What It Cost Me in 2021 To Freelance Full-Time

  • Nick LeRoy
  • January 5, 2022
  • May 26, 2024

Some freelancers throw around posts about being FIRED to making 165,036.20 in 8 months. These posts might be exciting (it’s my top post by far) but what about expenses and what does overall profitability look like? This post will give you an inside look at my total operating expenses for last year (2021). My experience to […]

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Freelancers: Agencies are NOT your enemy and here’s why

  • Nick LeRoy
  • December 15, 2021
  • May 26, 2024

In a perfect world, freelancers cherry-pick the perfect clients that are flexible on deliverables, are easy to work with, and pay top rates for our services. Unfortunately, this is not a reality for most freelancers. Most companies are in a position to make one type of hire. This may build an in-house team, hire an […]

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The Illusion of The 9-5 Job Security

  • Nick LeRoy
  • December 2, 2021
  • May 26, 2024

Last month, it was announced that Zillow planned to lay off 25% of its workforce. This decision was made as the company shut down its house flipping strategy. Zillow has hundreds of millions of dollars invested in residential real estate that is now expected to be sold at a loss. This failed business decision will cost ~2000 […]

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The True Cost Of Leaving Your 9-5 To Freelance Full-time

  • Nick LeRoy
  • November 4, 2021
  • May 26, 2024

Confession Time In my recent freelancing goals post, I talked about replacing your salary with a simple math equation. Take your annual salary and divide it by 2080 hours (40 hours X 52 weeks). As a freelancer, any rate you can charge above this number results in more money or time (hours) you can use as […]

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Health Insurance 101 For SEO Freelancers

  • Nick LeRoy
  • October 11, 2021
  • May 26, 2024

I pay $1,433.19 each month for my family of five’s health and dental insurance. That’s $17,198.28 per year in just premiums. Ouch. This doesn’t even include out-of-pocket costs such as a deductible, which for me is an additional $6,000.00. Double-Ouch.   The US Health System Is A Broken System Sixty-two percent of bankruptcies were caused by medical […]

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