Hi, I’m Nick LeRoy

SEO Consultant and author of the #SEOForLunch Newsletter

Stay up to date on SEO news & best practices with a weekly email that can easily be digested over your lunch break

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Nick is the SEO Manager at a Minneapolis based measurement and activation agency Ovative/group. At Ovative Nick helps build and execute comprehensive SEO strategies for enterprise level clients with some clients valued at over 1B.

With over 7 years of experience in the SEO industry Nick has successfully proven his ability to be integrate within a team and develop / lead scalable solutions to common and advanced SEO issues.

Nick’s main strength is technical SEO – specifically for enterprise level projects that have hundreds of thousands or millions of pages.  Nick believes the success of a SEO campaign is believed to be built on a solid technical foundation.

Nick also writes a weekly SEO email that is aimed at keeping SEO decision makers up to date with the leading industry news/tools.

Nick is a husband and father to three beautiful kids.  When he isn’t behind a computer screen you’ll find Nick playing with his kids and dreaming up new date night ideas/adventures.

Nick also likes to explore new traveling opportunties leveraging the ‘points game’ and other loyalty programs

Finally, Nick is desperately holding out for a Vikings superbowl victory. The LeRoy house will always and forever be decked out in Purple on Sundays. SKOL!

Nick also runs an auto insurance website in his spare time where users can receive custom coverage quotes for their vehicle needs.  See more at RideCoverage.com

SEO Work

Enterprise Level Clients


What Nick’s clients are saying

Nick is one of the most knowledgeable, trustworthy, and efficient technical SEOs I’ve ever met.  We have worked with him on many SEO audits and he always delivers excellent advice that get great results for our clients.If you want to take your audits to the next level, I highly recommend working with Nick.

Darren ShawOwner, WhiteSpark.ca

Nick is an absolute pleasure to work with. His commitment to and communication with his clients is unparalleled. He takes time to educate his clients and is thorough, yet timely with his recommendations; making sure they are well supported by data. He works well in a matrix organizational structure and can flex his style to support his recommendations with both technical and business teams.  I highly recommend Nick and look forward to working with him again

Amanda WeigelSite Planner, Pillsbury.com

We hired Nick as a freelance SEO to engage in a link building campaign for one of our sites. Nick brought his deep understanding of SEO to the table which let him hit the ground running. I would definitely work with Nick again if the opportunity arose.

Mark BietzCMO, Fun.com

I received an incredible amount of valuable information before, during, and after contracting Nick for one of his signature SEO reports. The information I received was well beyond my expectations. Not only did he give me the report as discussed but he went beyond the call of duty by providing a true roadmap to the betterment of my website…I am extremely comfortable with my purchase of Nick’s services and I am confident that you will too.

Brian CheaneyExecutive Management, SonicPrint

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