Helping Enterprise Companies Maximize Organic Visibility.

Nick LeRoy is an independent consultant known for cutting the BS and getting real SEO work done.

Nick doesn’t just advise. He helps you prioritize, execute, and prove the business value of SEO in a way leadership will actually care about.

It’s time to bring structure, clarity, and results to your SEO efforts.

Nick’s SEO Journey

A career dedicated to enterprise-scale growth

Independent SEO Consultant (Nick LeRoy Consulting) — 2020 – Present
- Lead SEO strategy, technical SEO, and execution for enterprise brands including Saatva, Keurig, and Apartments.com.
- Built and operate SEOJobs.com and PPCJobs.com.
- Publish #SEOForLunch and contribute to industry publications and events.
ICF Next — 2018 – 2020
- Helped rebuild and lead the agency’s SEO practice, managing a team of four.
- Led a multi-million dollar education portfolio.
- Received the company-wide Challenger Award.
SEO Manager at Ovative Group — 2014 – 2018
- Led SEO strategy for brands including Betty Crocker, Pillsbury, and Maurices.
- Promoted into people management, guiding a team of 3–4 SEO specialists.
- Launched the #SEOForLunch newsletter.
WEB A/E Product, SEO Specialist at FindLaw, Thomson Reuters — 2011 – 2014
- Collaborated across teams to improve performance across hundreds of law firm sites.
- Selected to represent peers on FindLaw’s internal SEO Council.
DKS Systems — 2009 – 2011
- Developed SEO skills through hands-on experimentation and performance tracking.
- Created internal SEO best practices and trained teams.
- Helped establish SEO as a new agency service offering.
Student at St. Cloud State University — 2004 – 2008
- Bachelor of Science in Business Computer Information Systems.

Brand ambassador, advisory roles, and published industry sites.