Google & Getty Images Agree on Multi Year Partnership – SEOForLunch Issue #67

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Issue #67
February 13th, 2018

Hey, lunch buddies.  Last week sucked!  I had my $2000 laptop stolen from my car.  While I’m fortunate enough to have had all my files synced to the cloud it’s such a pain to set up a new computer and get things back to “normal”.   Not exactly what I was looking forward to doing given I’m already on a short work week.

Just a reminder, I’ll be on vacation next week taking my kiddos to Disney World.  There will be no #SEOForLunch next week.  However, once I’m back I’ll be sharing with all of you my next SEO giveaway!

More details to come.  Enjoy this week’s updates:


What You Need To Know

Article: Google & Getty Images Complete a Multi Year Agreement

What’s important?
Per Greg Sterling’s article: The newly announced deal was characterized by Getty as “a multi-year global licensing partnership, enabling Google to use Getty Images’ content within its various products and services.” As part of that deal, Google will be using Getty images across many of its “products and services.”

Nick’s take:
Normally I avoid this kind of “news” but anytime Google partners up with a large entity I continue to wonder what and how this can impact future search results.  Might we start to see more stock images in “picture” or “photo” related search queries?


Interesting Reads in Your Spare Time

Google Changes Image Size Requirement for AMP Articles – TheSEMPost

Original requirement from Google asked for the image size to be 696px wide.  The new size is a minimum of 1200px wide.

The Role of SEO in Business Growth – ConversionXL
Do you have people in your company that are still not believers in SEO? Share with them this article and see what their response is to whether or not SEO can play a significant role in a businesses growth.

An Introductory Guide to Log File Analysis – ToughCompetant
Ever wanted to understand exactly how your website works?  Want to know how people use your site and how you can optimize the experience?  Check out this article going through all the beautiful data that server side log files can offer you.

What 3000 Voice Search Queries Tell Us About The “Voice Search Revolution” – SearchEngineLand
People are using voice commands every single day.  All the data suggests that voice search is the newest and greatest technology.  However, does this truly mean its an opportunity for marketers to capitalize on?  This article might make you think twice.

That’s everything for this week folks.  If you want to read previous issues of the #SEOForLunch I publish them with only a week or two delay on nickleroy.com.

If you were forwarded this email you can sign up for the weekly email over at SEOForLunch.net

Nick

Nick LeRoy
Nick LeRoy
Nick has 10+ years of SEO experience building and executing strategies for clients ranging from multi-billion dollar consumer packaged goods to fashion entities with hundreds of physical store locations. He also writes the weekly SEO newsletter #SEOForLunch that allows you to stay up to date with industry updates in the amount of time it takes you to eat your lunch.