New SEO Tool ( Free Give Away – SEOForLunch Issue 49

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Issue #49
September 26th, 2017

Hey, lunch buddies.  how was your weekend!?  It’s been brutally hot the last week here in Minnesota but at least the sun stuck around to see out my twin girls 4th birthday party.  There is nothing like cranking the Air down to 65 degrees and having a couple dozen people/kiddos running around the house.  A few beers help too!

On the work front – its business as usual.  Continuing to see some really good results for one client who I’ve been working with for multiple years now.  Their hard work is definitely paying off.  Other fun projects have popped up including a site whose goals are to continued organic expansion internationally. It’s fun to change things up and think about global friendly SEO strategies.

If you’re like me this week, you’re probably already too busy to keep reading but hang tight.  This issue is worth it!   Make sure to check out our first SEO tool giveaway below too.

What You Must Know

Article: Google is testing out design variations of auto suggest search values

What’s important?
Google is always testing into different layouts and variations.  This just happens to be one that will very likely never see a 100% layout.

Nick’s take:
Some google updates are big, even monstrous.  Some of them are small and if you blink you’ll miss them.  I personally find the tests really interesting so thought id share one of the smaller ones today. 🙂


Some of you might be familiar with Patrick Hathaway, the man behind URLProfiler.  He and his partner Gareth Brown have come out with yet another tool called Sitebulb.  This tool is similar to Screaming Frog/XENU and is definitely worth checking out.  The team is releasing it at the end of the month but you can check out the early details at their site

Patrick, a loyal #SEOForLunch reader was nice enough to contact and give me early Beta access. While admittedly I wasn’t the best Beta tester (sorry for the lack of feedback Sitebulb team!) I was pretty happy with what I was seeing with the tool.  It has a lot of promise and I’m excited to see where it goes in the coming months/years.

The UI is one element that sets it apart from competitors.  While ScreamingFrog will always be in my arsenal, the UI on Sitebulb kicks its butt.  It’s also a great tool that has a feature for crawling Javascript.  In a world where Google is getting really good at crawling JS i’ll take as many tools as possible to test the crawlability of various sites.

While SB offers a lot of promise, the one item that I’m disappointed with is its ability to only crawl  500K URL limits.  To be clear, this is more of a limitation of someone’s computer, less the actual tool.  However, unlike ScreamingFrog, the software isn’t dependent on RAM but actual disk space.  If anyone wants to crush a huge 1M+ page site with this tool they can do so by reading this post.  As you’ll see on their site, if you hook SB up to AWS or another cloud solution you can get up to 2M URLs.  I’m still waiting for someone to come up with a machine run tool that can let me crawl very large sites without connecting to the cloud.  I’m guessing that between Sitebulb and ScreamingFrog, one of these guys will nail it.

Get a free year of Sitebulb! $750+ value.
When Patrick reached out asking me to check out Sitebulb, my only request was that he give me a copy to test out and that I be able to give away a subscription to my newsletter subscribers.  He definitely delivered – The winner of the drawing will receive a full year’s subscription to Sitebulb.  That’s $750+ worth of SEO tool awesomeness – for free.

What do you have to do to enter the drawing?  Simply send out a tweet to your followers saying you want to win a year’s subscription to Sitebulb courtesy of the #SEOForLunch newsletter.  I’ve even set up a nifty click to tweet link for you below.

You can click this link to tweet the message above.

I’ll be announcing the winner next week and I’ll hook the winner up with credentials provided by the Sitebulb team. Good Luck!

Interesting Reads in Your Spare Time

That’s everything for this week folks.  As always, feel free to connect with metweet me or hit reply to email me directly. I respond to all emails personally.


Nick LeRoy
Nick LeRoy
Nick has 10+ years of SEO consulting experience building and executing strategies for clients ranging from multi-billion dollar consumer packaged goods to fashion entities with hundreds of physical store locations. He also writes the weekly SEO newsletter #SEOForLunch that allows you to stay up to date with industry updates in the amount of time it takes you to eat your lunch.

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