Google’s HUGE update was a BUG

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Hi Lunch Buddies!

I would like to start this week’s issue off with an apology to last week’s #SEOForLunch sponsor Intellifluence. The link was broken which is no good for both them as a sponsor and for readers who were interested in learning more about their services.

I need your thoughts. I made a little video. I’m experimenting with some video content on Linkedin.

Yesterday I published a tip for accessing your Google Cache menu when the website styling prevents you from clicking on the “text-only” or “view source” links. Check it out on LinkedIn and let me know if you think these quick tips are valuable and that I should continue to create/publish them.

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Never miss a Google algorithm update again.

What you need to know

Article: A Google Search bug wreaked havoc on the search results

What’s Important:
Google announced that this “update” was indeed a bug. It evidently was an issue with their indexing process that had a significant “trickle effect” causing the search results to change the way that they did.

Nick’s Take:
So that MONSTER Google algorithm update last week… it was a BUG. I’ll admit it, this one threw me off. The severity of the update lumped me into the group of marketers frantically reviewing data and trying to figure out the next steps. False alert – phew! 

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Newsletter is written by Aleyda Solis
I subscribe to a lot of SEO newsletters. In full transparency its to make sure the #SEOForLunch is always hitting the benchmark for quality. Aleyda’s #SEOFOMO newsletter is a great read. It’s very complimentary to the #SEOForLunch and I think a lot of you would really enjoy it. 

Nick LeRoy
Nick LeRoy
Nick has 10+ years of SEO consulting experience building and executing strategies for clients ranging from multi-billion dollar consumer packaged goods to fashion entities with hundreds of physical store locations. He also writes the weekly SEO newsletter #SEOForLunch that allows you to stay up to date with industry updates in the amount of time it takes you to eat your lunch.

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